Fallon was part of defining the Start initiativeby the Prince’s Charities Foundation. The initiative aims to help people across the UK lead more sustainable lives. I was asked to formulate and write the charity’s point of view on sustainability. I brought it to life with the help of the composer Martin Molin and the design studio 1-2-3 in this film for the Prince’s Charities foundation.
Media: Online video
Markets: United Kingdom
Agency: Fallon, London
Role: Creative Director